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Shashi Sumeet Productions

Overview

Shashi Sumeet Productions is an Indian television production company that produces Hindi-language programming for general entertainment channels. The firm is among several independent production houses based in Mumbai that supply long-running fiction serials to Indian broadcasters.

Key facts

Name Shashi Sumeet Productions
Industry Television production
Country India
Primary language Hindi
Founders Sumeet Hukamchand Mittal and Shashi Sumeet Mittal

Background

The company was established by the husband-and-wife team of Sumeet Mittal, a director, and Shashi Mittal, a writer and producer. Operating out of Mumbai, the production house develops fiction content primarily for Hindi general entertainment channels, with a focus on family-oriented daily soaps.

Productions

Shashi Sumeet Productions is best known for the long-running serial Diya Aur Baati Hum, which aired on StarPlus and ran for several years, gaining significant viewership in India. The company has also produced other television serials in the family drama and social drama formats, including Tu Sooraj Main Saanjh, Piyaji and successor projects built around recurring themes of family, aspiration and small-town India.

Significance

The production house contributed to the popularity of female-led narratives on Indian prime-time television, with storylines centred on women pursuing careers in fields such as the police service. Its serials have been part of StarPlus's prime-time line-up and have been associated with consistent ratings during their broadcast runs.

References