Bajaj Auto Limited is an Indian multinational automotive manufacturing company headquartered in Pune, Maharashtra. It is one of the largest manufacturers of two-wheelers and three-wheelers in the world and forms the flagship company of the Bajaj Group. Bajaj Auto designs, develops, manufactures and markets motorcycles, scooters, electric two-wheelers, auto rickshaws and quadricycles, with a substantial export footprint across Asia, Africa and Latin America.
| Type | Public company |
|---|---|
| Industry | Automotive |
| Products | Motorcycles, scooters, three-wheelers, quadricycles, electric vehicles |
| Headquarters | Pune, Maharashtra, India |
| Parent | Bajaj Group |
| Founder | Jamnalal Bajaj |
| Listings | BSE, NSE |
Bajaj Auto operates manufacturing plants at Waluj and Chakan in Maharashtra, and at Pantnagar in Uttarakhand. Its product portfolio includes the Pulsar, Avenger, Dominar, Platina and CT motorcycle ranges, the Chetak electric scooter, and a wide range of passenger and goods three-wheelers. The company also produces motorcycles under licensing and partnership arrangements, including KTM and Husqvarna models for select markets, and Triumph motorcycles through a long-term partnership.
The Bajaj Group was founded by Jamnalal Bajaj, a businessman and follower of Mahatma Gandhi. The automotive business grew under his son Kamalnayan Bajaj and later expanded substantially under Rahul Bajaj, who led the company for several decades and turned its scooter brand "Chetak" into a household name in India during the licence-raj era. The current management is led by Rajiv Bajaj as Managing Director, while Niraj Bajaj serves as Chairman.
Bajaj's motorcycle portfolio spans entry-level commuters (CT, Platina), mass-market performance bikes (Pulsar), cruisers (Avenger), and premium machines (Dominar, KTM Duke and RC series, Husqvarna Svartpilen and Vitpilen, and Triumph Speed 400 and Scrambler 400 X manufactured at Chakan). The Chetak electric scooter is sold through dedicated retail outlets in major Indian cities.
The company is a market leader in the Indian three-wheeler segment, offering passenger and cargo variants powered by petrol, diesel, CNG, LPG and electric drivetrains. The Qute quadricycle is sold primarily in export markets and select Indian states.
Bajaj Auto is among the largest two-wheeler and three-wheeler exporters from India, with significant presence in markets such as Nigeria, Egypt, Bangladesh, Sri Lanka, the Philippines, Colombia, Mexico and several countries in East Africa and the Middle East. Vehicles are typically shipped through the Mundra and Jawaharlal Nehru ports.
For much of the late 20th century, the Bajaj Chetak was synonymous with personal mobility for the Indian middle class, and waiting periods for the scooter often ran into years. Following the liberalisation of the Indian economy in 1991, the company transitioned from a scooter-led business to a motorcycle-led one, with the Pulsar establishing the modern performance commuter category in India. Bajaj Auto is also credited with mainstreaming the auto rickshaw as an urban transport mode across South Asia and parts of Africa. Its strategic partnerships with KTM and Triumph have given Indian manufacturing a substantive role in the global premium motorcycle supply chain.
Bajaj Auto is part of the broader Bajaj Group, which also includes Bajaj Finserv, Bajaj Finance, Bajaj Holdings & Investment, Bajaj Electricals and Mukand Limited, among other entities. The company is listed on the Bombay Stock Exchange and the National Stock Exchange of India and is a constituent of major Indian equity indices.